(2) Market Valuation:
Current (March 2000) market prices for investment-grade U.S. Gold Commemoratives are still only 15% to 25% of the market highs in reached 1989! This would indicate an extremely strong growth potential in comparison to other segments of the U.S. rare coin market. Coin Dealer Newsletter in an article in October, 1999 said "strong bids by dealers have translated into plus signs throughout the gold commemorative series in MS-64 through MS-67. Dealers believe they represent excellent value at current levels....... bids will probably continue to rise." So both in October 1999 and at March 2000 there was a significant market under valuation. U.S. Gold Commemorative coins experienced a totally dramatic price rise during the last bull market in 1988-1989. Market values for these commemorative coins are at or near the prices in 1985! Suggesting this market is overdue for a prolonged period of growth in the year 2000 and beyond. The same conditions of rapid rise from a low base are projected for the market in Elvis Presley Commemorative Medallion coins.
(3) Growth Trend
As noted, the retail market for U.S. Gold Commemoratives has been on an up-trend during the last four consecutive quarters (to March 31, 2000). This is a bull market indication.
The average growth in selling price over the last 12 months (March 1999 to March 2000) was 27%, with 54% (for the 1922 Grant $1 (with stars)) being the highest, and 11% (for the 1903 LA Purchase McKinley $1) being the lowest. Consistency of growth has led some market commentators to believe that increasing numbers of collectors are assembling complete sets of U.S. Gold Commemoratives - becoming investors?! If so, this is a trend which cannot be transposed to the Elvis Presley Commemorative Medallion coin because of a strictly limited mintage (five thousand estimated) in one style only, and being minted in nickel. To counterbalance this however, the restricted supply does provide for an ever growing foundation in real value for the Elvis Presley Commemorative Medallion Coin.
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